CASE STUDY
DIGITALISATION2022
BABLE Smart Cities
How BABLE Is Reinventing How Smart Cities Develop New Solutions
CLIENT
BABLE Smart Cities
CATEGORY
Digitalisation
YEAR
2022
SERVICES
Public Sector, Digitalisation
BABLE Smart Cities wanted to grow faster. Its work was still tied to project fees.
The Challenge
BABLE Smart Cities wanted to grow faster. Its work was still tied to project fees. In a three-step program we mapped the current model, generated platform ideas with the team and set priorities for new services. BABLE now has a clear platform roadmap and uses AI to deliver knowledge at scale.
Our Approach
We approached this engagement using our proven four-phase methodology: Diagnose, Design, Deliver, Scale. Beginning with a comprehensive diagnostic — stakeholder interviews, competitive benchmarking and internal capability mapping — we established a clear baseline before any strategic options were proposed.
In the design phase, we co-created strategic options with the leadership team using the St. Gallen Business Model Navigator framework. Each option was stress-tested against real market conditions and validated with external stakeholders. This rigorous process ensured that only the most viable paths forward were pursued.
Results & Impact
The engagement delivered tangible results on multiple levels: strategic clarity for the leadership team, a validated roadmap with clear priorities, and the internal capability to execute independently. Most critically, the organisation left with new ways of thinking that will compound over time.
This case exemplifies the Seconds approach to transformation: grounding every recommendation in rigorous method, maintaining entrepreneurial speed throughout, and ensuring that by the end of the engagement, the client team is stronger — not dependent.